Special Mailbag Episode #1
The first episode in the mailbag series is here! This week I'm answering your questions about AB5 laws, contractors and employees, rebranding, social media and more!
AB-5 Law
AB 5 law went into effect Jan 1
requires the ABC test - (A) is free from the control the hiring entity typically exercises over its employees; (B) performs work that is not integral to the hiring entity’s operations; and (C) routinely does work (not just is permitted to do work) in a recognized business, trade, or occupation of the same nature as the work performed.
Graphic designers, fine artists and marketing professionals are among those who can maintain their independent contracting relationships with clients.
Branding Refresh
External - branding, social media accounts, website
Internal - contracts, employee handbooks, documented processes.
Growing Your Brand On Social Media
IG Stories
Being a forward-facing brand
Keeping track of your analytics
Hate social media? Try these tips:
Pick and choose, find out where your audience is and focus your time there.
Use scheduling apps
Outsource