Convincing Clients You're Worth The $$$
This week's (mini) episode is Tayler ridin' solo as she gives you a quick and dirty breakdown of how to convince clients you're worth what you're charging. Listen to the episode for her 4 best tips on what action steps you can take to make that money (honey).
Whether you struggle with confidence, are in the process of bumping your rates up to the next tier or are just starting out—everyone feels stressed out at times over making sure they get paid what they are worth.
4 Things You Can Do To Convince Your Clients You’re Worth The Investment:
DIAL IN YOUR MESSAGING
How do you talk about your product or service?
Are you leveraging reviews/social proof?
Are you answering the question: Can you do that for me?
This value proving point is best made when your voice is complemented by your happy clients and customers
SHOW SAMPLES OF YOUR WORK AND YOU IN ACTION
Part of making people feel confident in investing in your services/product is building trust
You build trust by showing your expertise, bits of your process, and samples of your final product
SHOW YOUR HOW PRODUCTS WORK
Whether you have physical or digital products, people want to see what they are buying and feel confident they will be able to use it and get the benefit you are selling
Reels and TikTok videos are a fun and trending way to do this right now
You should also have things like explainer videos and tutorials that are public to people even before they buy
BECOME A BETTER SALESPERSON
Because, if you can't sell yourself how can you expect people to be excited to buy from you?
No, you don't have to be “sales-y” but you need to be confident when you talk about what you do, your process, your expertise, and the potential impact you can have on your client's business or life.